Discovery
To design the right solution, we first needed a clear definition of the problem. Our core team of content strategists and researchers kicked off the engagement with live stakeholder interviews and contextual observation of employees in their day-to-day work. We spoke with both department leaders and end users to understand goals, pain points, and the realities of collaboration across teams. Sessions were recorded and synthesized to identify patterns and prioritize needs.
What we discovered
Low intranet engagement and limited trust in the platform
Siloed content and documents with poor cross-team sharing
No reliable, consistent way to collaborate across departments
Inconsistent tools and processes from team to team
Inefficient communication of corporate news, team updates, and alerts
Weak governance and unclear ownership of content and standards